We all know that publicity is the main key to a successful business, so it was no surprise that the global brand campaign launched by Kia Motors raised their sells.
Called “Inspired by What You Like” this advertisement throws in a little something for everyone: hot cars and concepts for the gentlemen and a hot guy for the ladies. The latter one is none other than the Kia’s brand ambassador, the gorgeous tennis player, Rafael Nadal.
Good thinking Kia! This way you score points among the sports fans too. The TV commercial has aired on October 27th and intends to promote the brand’s most important beliefs: “Challenger”, “Human-driven” and “Spirited”.
Way to go!
Source: www.thekoreancarblog.com