Kumho Tire faced with reputation risk in China
Kumho Tire, the biggest tire supplier to carmakers in China, is faced with reputation risk.
Read more on People’s Daily
Jumpstart Automotive: Super Bowl Advertising Generates Strong ROI for Chevy, Mini, Kia, and Volkswagen
Jumpstart Automotive Group today released results of its 2nd annual Super Bowl Automotive Advertiser ROI Study that analyzed the return on investment among this year’s Super Bowl automotive advertisers, with Chevy, Mini, Kia and Volkswagen taking top billing among the 10 manufacturers that advertised during the big game.
Read more on Business Wire via Yahoo! Finance